Our 7 resolutions for 2024 ✨
HAPPY NEW YEAR

Our 7 resolutions for 2024: procrastination, profitability, sales prospecting, traceability ✨
19-01-2024
As we surf in style into this new year, it's the perfect time to share with you our inspiring resolutions and passionate commitments for 2024.
Resolution #1: No more procrastination, welcome Action! 🚀
Being at the helm of your own adventure is awesome, but let's be honest, it's not easy. In 2024, goodbye procrastination, let's take action! 🚀
When you work alone, it's easy to get scattered and lose sight of your goals. So, I decided to refocus on what's essential. My winning trio for the year: B2B , bringing production back to my own scale, and above all, paying myself my first salary . Ambitious, right?
Each of these major goals spawns a whole host of smaller ones. And that's where the temptation to spread yourself too thin is real. New resolution: if a task isn't aligned with these three behemoths, I'll put it aside for the time being.
Ah, the vision board, it's like my visual GPS to success. I've put together images and words that represent my professional and personal ambitions, laminated it, and bam, it's on my desk. Now, no more excuses to stray from my path!
💬 Let us know in the comments if you would like an article on vision boards.
Resolution #2: Scale up profitability! 💰
My goal for 2024 is clear: to pay myself my first salary and propel my brand to new heights. How? By becoming a numbers machine, a prosperous and responsible company.
Say goodbye to unnecessary spending! This year, every euro counts. We're focusing on quality, ethical products that are profitable for us, and offered at a fair price for you.
Since the start of the academic year, Excel has been my best friend. I've created countless spreadsheets to calculate how much I should sell my products for, at what price to buy them, and at what price to offer them to professionals.
I prepared an annual forecast. It wasn't the most fun part, but it was crucial. Understanding each expense and anticipating investments is the key to knowing where I stand.
In 2024, profitability is the watchword. We plan, we calculate, we anticipate, not out of obligation, but because it's the path to success. And even if the numbers can be daunting, they guide us toward a prosperous future. To profitability and success! 🌟💪
📎 You can find a financial plan template right here .
Resolution No. 3: Distributions and Partnerships
2024, the year of expansion for Waïloa! 🚀 We want to build our growth hand in hand with passionate distributors, ready to spread our unique vibes .
For our textile products, nothing beats partnerships with independent retailers or franchises specializing in sporting goods. And for our accessories like scrunchies and headbands, we partner with hairdressers and beauty salons. Because at Waïloa, style and elegance are from head to toe!
💌 If you are a fashion enthusiast, a fearless reseller, part of a distribution team or simply share our love for Waïloa vibes, send us an email or use the contact section on our website here .
Resolution #4: A tenfold increase in community
At Waïloa, we don't just want to sell products, we want to build a real community of Waïlovers. We want to involve you in more of our brand's processes.
2024 also marks our strong return to social media. We want to share our successes, challenges, creative moments, and even our doubts with you. We believe in transparency because you are an integral part of the Waïloa adventure.
We want you to be involved in our creative process. Surveys, previews, votes on designs—because Waïloa is also your story. Your opinion matters as much as ours!
The biggest challenge in growing this community will be investing in advertising. So this year, we hope you'll be able to see us everywhere!
📸 If you haven't already, you can follow us on Instagram, it will give us a big boost! Click here.
Resolution #7: New Style
In 2024, we evolve and get a taste of the fashion world. Léa, the passionate fashion designer, takes the reins to offer you an unparalleled style experience.
Waïloa is more than just a sportswear brand; it's a world of style. Get ready to discover a more fashionable side of Waïloa. Unique creations that fuse fashion and sport, giving you that unique Waïloa vibes look.
Léa, with her background in fashion, injects a dose of originality into every piece. Unique creations that set you apart, that reflect your style, your personality. Because at Waïloa, we know you're unique, and your wardrobe should be too.
Prepare to be surprised by trendy designs, bold cuts, and details that make all the difference. Waïloa 2024 is more than just an outfit; it's a style statement, an expression of yourself.
👀 Stay tuned, Léa and Waïloa have some fashion surprises waiting for you!
Resolution #6: Shops & Events, even closer to you!
2024 will be a year of coming together, real exchanges and shared moments. At Waïloa, we understand that nothing beats a face-to-face meeting.
We know you love visiting us, touching our fabrics, and trying on our creations. So, get ready to experience Waïloa up close! We're planning to open a special Christmas pop-up shop .
We want to meet you, chat with you, and share unique moments. In 2024, our events calendar is expanding. Meetups in your city, surprise pop-ups, and exclusive fitting sessions. Stay tuned, because we might just be coming to a location near you!
💬 Your voice matters. If you have suggestions, places where you'd like us to host an event, or if the idea of a pop-up shop excites you, tell us all about it in the comments. Waïloa is also your story, and we want to build it together! 🌈✨